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 I'm a freelance digital strategist based in London…


Long story, short: I work with brands and organisations to help them do things digitally in a smart and innovative way.

I'm a digital strategist with a focus on cross-platform experiences, and transmedia content strategies. I'm an expert in community engagement and management, as well as designing and growing effective strategies across new platforms.

I have over a decade's experience working for major brands and organisations across a variety of sectors developing innovative, multiplatform projects and growing engaged audiences around them; plus years' of experience developing products in a startup environment.

Expert on digital's social and storytelling possibilities. Frequent speaker and writer on the potential for innovation in content delivery and engagement across devices. Co-founder of London's Documentary Club.